Axiom Locus vs Placer.ai
Placer.ai pioneered foot traffic analytics. But foot traffic is one signal among many. Axiom Locus combines 85 authoritative catalog feeds across 8 signal groups into a transparent composite score — at a fraction of the cost.
Side-by-side comparison
When you're making a million-dollar hold decision, foot traffic is a starting point — not a conclusion.
More than foot traffic
Foot traffic is one signal
Placer.ai tells you how many people visited. Axiom Locus tells you why a location will succeed — combining environmental risk, economic resilience, infrastructure quality, demographic momentum, and business vitality across 8 signal groups.
No black boxes
Every Axiom Locus sub-score traces to a named, verifiable data source: Census, BLS, FEMA, EPA, Google Places, TomTom. You can audit every number. When you're making million-dollar decisions, auditability isn't optional.
No enterprise sales cycle
Placer.ai requires a custom quote and sales engagement starting at ~$8K/year. Axiom Locus offers a free tier with no credit card, Analyst at $49/mo, Professional at $199/mo, and Team at $599/mo. Sign up and score your first location in minutes.
Built for CRE first
Placer.ai serves retail, CPG, hospitality, and government alongside CRE. Axiom Locus is built from the ground up for commercial real estate — with signals like FEMA flood risk, building permit velocity, and economic strength that matter for 10-year holds.
Score any location in minutes
22 US metros, 85 catalog feeds, full signal breakdown. No credit card required.